AllPay Product Concept/Design

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Overview
Client:  AllPay

Project Type:  Product Concept & Design

My Role: Product Designer

Team:  Individual Project

Tools: Figma, Adobe Photoshop, Adobe Illustrator, Adobe Media Encoder
Problem
Shopping online requires an inconvenient amount of entering personal information in repeatedly. Shopping from multiple sites adds on numerous unnecessary steps. There is currently nothing that connects all E-Commerce sites together.
Solution
Build a single online cart that acts as your cart for all online shopping. Integrate "Add to Cart" button on all product pages that connects items to this universal cart. Activate via browser plug-in or website.
Design Process
This entire project was focused on empathizing with online shoppers. I noticed a pain point and brainstormed ways to solve the problem. This led me down a rabbit hole of research which eventually led me to the AllPay product idea. My goal was to find a way to seamlessly integrate the product into the everyday life of online shoppers while allowing online stores to benefit as well.
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